Redesigning a website requires strong SEO practices to maintain rankings and traffic. Start with a comprehensive SEO audit to identify top-performing pages and keywords. Use 301 redirects to preserve link equity and avoid broken links. Ensure a mobile-friendly, fast-loading design optimized for Core Web Vitals. Maintain SEO-friendly URLs and optimize metadata, headings, and alt text. Update sitemaps and robots.txt to help search engines crawl the new site efficiently. Monitor rankings and traffic post-launch with Google Analytics and Search Console. A well-planned SEO strategy ensures a smooth transition, preserving rankings while enhancing user experience and site performance.
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